First things first, let’s define branding in general.

A brand is the promise of an experience that is consistently delivered everywhere your business shows up.

If you’re a service-based business owner, speaker, author or online...

Earlier this month, over 50 women entrepreneurs packed the room in Boulder, CO at my live training, "How to Plan Your Most profitable Year Yet". 

At the beginning, I warned attendees that they may not hear what they expected (or even...

Investing in your brand is a big decision.

It’s not just a financial investment, but an investment of your time and energy too.

Plus, there are so many places where you could invest in your business, how do you know if your brand is the ...

Your Brand Style is the first experience potential clients and tribe members have of you; and your style isn't just limited to how you dress, it also impacts how you decorate your office, the event spaces you use, and the images and graphics you...

You are amazing at what you do and your clients get phenomenal results. Isn't it time that your income reflect all your hard work? 

Being paid more for your services is totally possible and easy with a few tweaks to how you're...

As a personal brand, one of your jobs is to create content that helps your tribe get to know the real you.

After all, choosing to work with you is an emotional decision, based on how much your tribe likes you as a person, and trusts that...

Back in the early days of my business I said YES a lot. Yes to opportunities that weren't a good fit, yes to working with nightmare clients, yes to people wanting to "pick my brain"... and too many more to list.

At the time, I didn't realize it,...

How are you with catching and and KEEPING your potential clients' and tribe members' attention? 

Are you the kind of brand that your peeps can't wait to get more of? Do they eagerly await your next social media post or newsletter? Spend hours...