THE ARCHETYPAL BRANDING BLOG

For soulful entrepreneurs who want to build a purposeful and profitable brand using the power of archetypes.

DISCOVER YOUR BRAND ARCHETYPE
The Psychology Secret That Makes Your Brand Stand Out

If we haven’t met yet, I think a quick introduction is in order. So, Hi! I’m Jessie...

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Should I Rebrand?

It’s part of the human experience that we grow and evolve… but what happens when we...

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The 5 Best Ways to Build Trust

What’s the number one most important factor in attracting new clients? Can you guess?

Okay,...

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When is the Best Time to Invest in Your Brand?

If you would have asked me when I was first getting started when the best time to invest in your...

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What a Personal Brand is NOT: Busting 7 Common Branding Myths

Before you get started building your brand, it's important to understand what branding is (and...

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How to Build a Brand That Stands the Test of Time

I’m sure we’ve all had role models or seen big names suddenly shut down their...

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Understanding Your Ideal Client

When you start your personal, service-based business, one of the first and most important things...

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6 Ways to Attract New Clients to Your Online Business

Hands down, the most common thing I hear from entrepreneurs looking for guidance, is that they...

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5 Common Mistakes to Avoid When Designing or Redesigning Your Website

Recently, I was on a call with a new Impact Tribe member, and the story she shared is one...

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How to Name Your Brand

Your Brand Name is a direct reflection of your business, and is the first impression potential...

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Why You Don't Have a Marketing Problem: The Missing Piece to Attracting Clients Online

The first thing I hear from so many fempreneurs looking to attract more clients is that they need...

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The 6 Pillars of Personal Branding

Throughout this blog post, we’re going to explore the 6 pillars of personal branding and...

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Brand Archetype Quiz

DiscoverĀ your brandā€™sĀ unique personalityĀ and client-attracting traits through the power of timeless archetypes.

Take the Quiz!