Did you know that the colors you use in your branding subconsciously communicate a specific message to your audience about who you are, what you do, and what working with you will be like? 

Everyone has at least one color that resonates most with your their personality, and is ideal to use in their...

Did you know that the colors you use in your branding subconsciously communicate a specific message to your audience about who you are, what you do, and what working with you will be like? 

Everyone has at least one color that resonates most with your their personality, and is ideal to use in their...

Did you know that the colors you use in your branding subconsciously communicate a specific message to your audience about who you are, what you do, and what working with you will be like? 

Everyone has at least one color that resonates most with their true personality, and is ideal to use in their...

Do you ever try to explain what you do, and end up with lots of “umm…” “uhh...” and blank stares from whoever you’re talking to? That’s probably because you don’t have an Elevator Pitch that clearly communicates what you do and the value you bring to your clients. 

Your Elevator Pitch (or “Marketin...

Your About Page is one of the most visited pages on your website. Actually – it comes in second only to your homepage! This is the hub your clients gravitate towards to get to know you, see if they like you, and decide if you can help them solve their problem and get the results they want. 

Your Ab...

Your brand is the promise of an experience that shows up everywhere you do, and in everything your business does. It’s what helps your clients get to know you, know what to expect from working with you, and ultimately to decide to hire you for your brilliance AND personality. 

Being crystal-clear a...

As solo entrepreneurs, there’s nobody else in our businesses to keep us accountable. Not only does that make it easier to forget tasks and miss deadlines, but it also makes it easier to overwork ourselves, hustle 24/7, and burn out very quickly. I’ve been in business for over a decade, and I sometim...

I cannot even count the number of times I’ve heard gurus, online experts, course creators, even colleagues and friends say the first and most important thing you need to do when you start your personal, service-based business is to figure out your ideal client, who they are, and what they desire.

There’s a lot that goes into running a successful business – and even more that goes on behind the scenes to keep everything organized, systemized, and automated. As a new entrepreneur, or one trying to re-organize your systems, it can be so hard to know which platforms or tools to choose when there...

Did you know that the colors you use in your brand relay a specific message to your audience about the type of person you are, the type of business you’re building, and the type of clients you attract? Not only that, but each color even has a personality type that they’re most aligned with.

I’ve st...