If you’re a coach, healer, or online expert, having a signature offer (i.e. a course, program or membership) is the key to being well paid, building a sought after brand, and making an impact on a larger scale. Of course, there’s a lot to decide when creating your offer – what the lessons will be, h...

The online world is more crowded than ever, and thousands of new service-based businesses are started every single day. Without having a clearly dialed-in content strategy, it can be incredibly hard to stand out online so your ideal clients can find and hire you! 

Social media content marketing–the...

When it comes to your website’s homepage, the goal is to capture your audience’s attention, inspire them to stick around and explore your website, and ultimately to become paying clients. 

Although your homepage is just one piece of your brand’s communication infrastructure, it’s most likely the fi...

Julie is a healer who incorporates many modalities into her work, including Yoga Therapy and Meditation Instruction. 

Her website explains the power of these tools and even goes on to share how they can help her ideal client “live with vitality” and “reclaim their power”.

So why isn’t Julie attrac...

I’ve studied psychology for many years, it’s the foundation of my education, and I love anything that has to do with human behavior and how the mind works. So, today I want to present you with some psychological reasons and tips for pricing your programs and courses, so that you can choose your pric...

Being immersed in the coaching industry and entrepreneurial world for 11+ years, all of the messages coming to us about how to do business the right way can get incredibly overwhelming. Not only that, but so many of these messages have mixed meanings, and some of them even completely contradict each...

Typically when we think of branding, what we think of is colors, logos, creating an Instagram feed, and other elements of visual/external branding. However, there’s another crucially important, and often overlooked component of building a successful personal brand that stands out, attracts your idea...

For those of us who are expanding our businesses online and trying to use online marketing to grow, consistency is often something that is overlooked, even though it’s so important for growth. As we know, there are thousands of online business owners out there trying to make their messages heard, an...

By now, I’m sure you’ve heard of, or even experienced "imposter syndrome." ⁠How I define it (in simple terms) is, knowing you're on the path to becoming the business owner you want to be, but not being there quite yet so you feel like a fraud. ⁠And as a heart-led, purpose-driven entrepreneur who val...

First and foremost, it’s important to note that with YOUR business, you are the one who gets to decide what to do for the holidays (if anything at all). The holidays can be an incredibly stressful and busy time, so if you’re not in a place to add more to your plate – then you don’t have to promote a...