Branding vs. Marketing (and why you can’t have one without the other) branding marketing Sep 10, 2021

"Branding" and "marketing" are two terms that get thrown around a lot in the entrepreneurial world, and sometimes they're even used interchangeably, when in reality they’re two completely different things. 

So, I’m here to clearly...

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How to Write a Better Sales Page for Your Signature Program kajabi websites marketing Aug 13, 2021

Traditional sales pages can so easily feel manipulative, conceited, and degrading rather than uplifting and inspiring, and this style just doesn’t resonate with so many fempreneurs and their businesses. It can be tricky to figure out how to...

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The 7 Best Ways to Attract New Clients for Service-Based Business Owners marketing Aug 04, 2021

As a service-based entrepreneur, attracting clients is an essential part of running a successful business. No matter who you are or what service you provide, having clients is what keeps your business moving forward – it’s what allows...

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HOW TO CHOOSE THE RIGHT COLLATERAL FOR YOUR BRAND branding marketing Jun 04, 2021

Brand Collateral is the collection of print and digital materials created from your Brand Assets. 

It’s used to promote your brand, and to connect with current and potential clients. 

It’s through repeat interaction with your...

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21 LOW OR NO-COST LIST-BUIlDING STRATEGIES marketing May 14, 2021

 

Building your email marketing list is important for any business owner, but especially for service-based businesses. Building and maintaining your list not only allows you to communicate and share important updates with your audience, it...

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How to Build a Community That’s Eager to Invest in You community marketing Apr 02, 2021

If you’re looking to build a six, or even seven-figure business, here’s a hard truth: Vanity numbers don’t matter. 

I get it, you want to have 10k Instagram followers, a massive email list, the most popular Facebook group...

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8 ways to Get More Referrals in Your Service-Based Business business marketing Mar 05, 2021

Attracting a consistent stream of high-quality, IDEAL clients into your business is a struggle for MANY of the fempreneurs I talk to.

But you know what makes attracting clients SO. MUCH. EASIER?!

REFERRALS!

Referrals can put an end to the daily...

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Free vs. Paid Content: How to Know if You're Giving Too Much Away for Free marketing Feb 26, 2021

Last week, one of our Impact Tribe members asked a great question about what kind of content to share in her free Facebook group, so she doesn't end up giving away everything in her paid program for free.

As a business owner who creates...

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